T. Suzanne Eller taught an outstanding course on BLOGGING and SOCIAL MEDIA at the Write-to-Publish conference last week. I felt blessed to have met her. I not only learned great skills about these topics, I learned (by watching Suzie) how to mentor others. She’s a class act.
Here’s Suzie’s bio from her web page.
“Suzie is a writer and speaker with the national nonprofit ministry of Proverbs 31 Ministries, writing monthly for 500,000 women through Encouragement for Today daily devotional,as well as ministering side by side with this team of women which reaches women through conferences, radio, the Proverbs 31 Magazine, She Speaks, She Seeks and other aspects of ministry.
As you can see, Suzie was well-equipped to teach this class. It’s obvious she knows what she’s doing because she’s successful. Her MOMS TOGETHER has over 9500 likes. Impressive.
Today i’m going to share a little of what Suzie taught me because if you’re a writer than you’re either blogging now or will in the future. Why? Because in order to get published, editors want to see that you have a PLATFORM.
What is this?
Publishers won’t want to publish your book–fiction or nonfiction–unless you have a blog, a community of followers. Besides being the BUZZ word for success, Suzie says, “PLATFORM is the ability to expand the reach of your message.” Your message in the community is who you are. It’s what you’re passionate about.
So ask yourself: What’s your message? What are you passionate about? Who are you? Take time to discover who you are and who you want to be in your blogging community.
As a writer, you don’t have to blog about writing. You can blog about the environment, animals, mentoring abused kids, organic farming–you get to decide. It depends on your interests. What do you know that others don’t? How can you make a difference? As you blog, you’re showing your writing voice no matter what your blog is about.
Once you figure out who you are, search within and ask yourself, “How can I fill a felt need?”
Suzie says, “A blog is successful when it meets a FELT NEED.” Does your blog fill a need? Will it? What is that need?
Maybe you have multiple passions. I do. Most people do. But where is your heart? At the end of the day, when you rest your head on your pillow, what will make you smile? What will make you feel like you contributed to society in a positive way? Don’t think about how it can benefit you. Think of how it can benefit others. This is your way to give back. If you’re not genuine about this others will see through it. Be yourself. Show yourself.
If you do what you’re passionate about in giving back and building your community SUCCESS will FOLLOW.
Ponder this until later this week when I take you to the next step: Finding your CORE MESSAGE. This is the message that runs through every aspect of your online presence. It’s your brand–what you’re known for. And when people GOOGLE you, your message will pop up.
What is the felt need you’d like to minister to?
To read the second and third posts on this series click HERE.